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On October 30th, 2024, Oramedia collaborated with GROOTS Kenya in Nairobi for a powerful milestone event: the launch of the 2024 SDG Gender Index. This launch brought together prominent leaders, advocates, and stakeholders to discuss Kenya’s progress on gender equality, with a focus on achievements and pressing challenges across 14 Sustainable Development Goals (SDGs). Developed by Equal Measures 2030, the 2024 SDG Gender Index ranks Kenya 109th out of 139 countries, underlining areas in need of urgent action to achieve a #GenderEqualFuture.
In partnership with Equal Measures 2030 and Data2X, GROOTS Kenya hosted a breakfast meeting, drawing attention to the Index’s insights and sparking vital discussions. Despite progress, the event highlighted that Kenya still faces significant gaps that must be addressed to fully realize gender equality. With Oramedia’s support in photography and videography, this meeting reached wider audiences, encouraging continuous dialogue on gender equality in Kenya.
Through its collaboration with GROOTS Kenya, Oramedia provided professional videography and photography services, delivering live streaming and high-quality visual content that preserved every significant moment of the event. By capturing the arrival of dignitaries, keynotes, panel discussions, and interactive sessions, Oramedia ensured that the message of gender equality reached far and wide.
Oramedia’s team was on-site early to document every detail, from the initial setup to each critical interaction. Their photography and videography services captured in-depth discussions with grassroots advocates, influential speakers, and panelists dedicated to advancing gender equity in Kenya. This comprehensive visual coverage ensures that the 2024 SDG Gender Index launch will continue to inspire change long after the event itself.
At the core of the event were the voices of grassroots leaders and women-led organizations, whose lived experiences bring unique insights to development initiatives. GROOTS Kenya’s “Champions Model” spotlights these voices, positioning grassroots women as essential contributors to decision-making and development planning. Oramedia’s photography and videography captured heartfelt interviews with these grassroots champions, giving them a platform to share their needs and solutions for their communities.
Oramedia’s videography team recorded panel discussions, interviews, and interactive sessions, documenting the exchange of ideas among women advocates and development leaders. This footage not only serves as a record of the event but also as a resource to keep the conversation around gender equality alive.
Oramedia’s collaboration with GROOTS Kenya reflects a mutual commitment to advancing gender equality through visual storytelling. By using photography and videography to document the event, Oramedia is helping elevate gender equity issues and connect organizations with a broader audience. High-quality visual storytelling creates powerful narratives that can inspire action and foster understanding around complex social issues like gender equality.
This partnership between Oramedia and GROOTS Kenya demonstrates how effective photography and videography can drive social change, turning events into catalysts for continued advocacy and awareness. By showcasing the voices of grassroots leaders, Oramedia’s visuals encourage a shared responsibility toward achieving Kenya’s gender equality goals.
As Kenya works to improve its SDG Gender Index ranking and advance toward a more equal future, Oramedia is proud to support organizations like GROOTS Kenya in documenting this journey. Through professional photography and videography services, Oramedia is committed to amplifying the voices of those at the forefront of change and making gender equality a visible, impactful cause.
Oramedia’s partnership with GROOTS Kenya at the 2024 SDG Gender Index launch is just the beginning. With a shared dedication to fostering a gender-equal Kenya, both organizations look forward to a future where every story captured by photography and videography inspires the next step toward positive transformation.